Knix - One & Only Scoop Bra Launch Campaign

The one bra that goes perfectly with nearly everything. For this launch, we wanted to showcase the support and shape the bra provides, while also highlighting its styling versatility. We used video and stills animation to display the bra paired with a variety of tops. The campaign was featured on the website, email, paid ads, social media, and in retail.

Associate Creative Director: Nicole Stafford

Associate Copy Director: Kaitlin Bernard

Photography: Natasha Gershon

Stying: Nadia Pizzimenti

Hair & Makeup: Caroline Levine

Design: Savina Mendoca