Hudson’s Bay Fall Campaign - Be Yourself

Seasonal fall fashion and beauty campaign for Hudson's Bay. Campaign concept and art direction featured in site, email, paid ads, social, printed tabloid and national transit shelters.

Art Direction: Nicole Stafford

Copy Direction: Liz Allemang and Siofan Davies

Design: Mike Arnott

Photographers: Thomas Whiteside and Marie H. Rainville

On figure stylist: Corey Ng

Makeup: Susana Hong

Hair: Justin German

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Hudson's Bay - Women's Spring Fashion Campaign